Video Production Insights - Advice From a Working Sheffield Filmmaker

I write about what I know. Why most business video fails before the camera even rolls. How to brief a video production company properly. How to get more from a single shoot. What separates video that builds trust from video that gets ignored.

If you are thinking about commissioning video for the first time, start here. By the time you have read a few posts you will know exactly what to look for - and what to avoid. Written by someone who spends more time on set than behind a laptop.

Latest articles

  • What Is a Case Study Video and Why Does It Work? How real client stories build buyer trust and convert better than a sales deck.
  • Why Your Factory Story Isn't Being Told Why a brochure only claims competence while a well-made industrial film proves it.
  • Your Project's Too Good for a Photo Why one carefully made architectural photograph can prove more than a dozen renders.
  • Architectural Photographer UK Costs, timing and what to expect from architectural photography and video.
  • 5 Mistakes Businesses Make With Corporate Video The costly mistakes I see again and again, and how to avoid every one.
  • The Spielberg Face How a cinematic technique turns ordinary brand films into stories people remember.
  • Short-Form Storytelling in 15 Seconds Why cinematic storytelling matters even more when the format gets shorter.
  • From Corporate Video to Cinema How stronger storytelling and planning turn business content into films people remember.

When you are ready to make something worth watching, you know where I am. Read my corporate video guide, see the case studies or get in touch.